Register for 2021 Mountains & Metrics eCommerce Workshop

October 28th | 2:30 - 4:00 MST

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eCommerce Experts Will Leverage Your Data To Help You

Grow Profitably + Protect Your Margin

Pond Software: Repeat Customers

Trusted By Customer-Obsessed Brands

Toad & CoThe MeatEaterCaterpillarWest PawDuckworthMack's Prairie WingsMystery RanchOutdoor ResearchOboz FootwearJackson Hole Resort
Growing Profitably + Protecting Your Margin

Growing eCommerce Revenue: 3 Steps

Grow Traffic

Powered by the Tadpull Pond Software, we help optimize traffic across the four key digital channels: Search, Paid Media, Email, and Referral.

Convert Users

Once we have qualified traffic to a website, we leverage data science & creativity to optimize your eCommerce store for high conversions.

Retain Customers

No customer is created equal, so we use machine learning to segment high-value customers and reward them with loyalty-boosting campaigns.

Analyzing data in Tadpull Pond Software
Grow: Aligning All Your Digital Touchpoints
Convert: Using Analytics + Analytics To Optimize Revenue
Retain: Building Customer Lifetime Value
eCommerce inventory monitoring for profitable marketing campaigns
How We Grow Traffic

Aligning All Your Digital Touchpoints

Customer Data

Loyalty is the next horizon. Meet your customers right where they are in their journey.

Inventory Data

Boost profitability by optimizing for top-selling products, high margins, and fast movers.

Campaign Data

Understand the paths, digital channels, timelines and resources that influence a purchase.

Our team supports with:
Product Page Keywords
Subheadings & Page Structure
Onsite Technical SEO Support
Internal & External Link Buildling
Site Crawls & Error Resolution
Sitemap indexing & robotos.txt

Organic search traffic is often the best type of web traffic. Great search engine optimization (SEO) is formed with a combination of two core elements: a solid technology stack and engaging content that addresses users' needs.

Using margin data from your ERP, our team works across platforms like Google Ads, Facebook, Instagram and Pinterest to acquire customers at a cost that makes sense for your business.

Our team supports with:
Daily Performance Reviews
Set-up of Best Practices Campaigns
Campaign Optimizations
Retargeting & Lookalike Audiences
Continuous Testing of New Ad Types
Managing Data Feeds & Catalogs
Pixel Tracking Review & Maintenance

Email is the last online channel you can still own. Growing a list with advanced segmentation is one of the most valuable assets for any eCommerce business.

Our team supports with:
List Growth Opportunities
Set-up of Best Practice Campaigns
Campaign Optimizations
Contact Segmentation
Advanced Email Automation
Personalized & Dynamic Content
SMS Campaigns

Organic social media is a long-term investment that can perform for awareness over time. We can focus on strategic relationships with complementary brands and the appropriate social channels to connect with your customers.

Our team supports with:
Social Media Prioritization
Social & Referral Analytics
Affiliate Programs & Management
Online Community Management
Backlink Opportunities
Researching Influencers & Assets
eCommerce inventory monitoring for profitable marketing campaigns
How We Convert Users

Using Analytics + AI To Optimize Revenue

Leveraging the Pond software, our eCommerce experts can help you turn your browsers into buyers with:

Customer Data

Loyalty is the next horizon. Meet your customers right where they are in their journey.

Inventory Data

Boost profitability by optimizing for top-selling products, high margins, and fast movers.

Campaign Data

Understand the paths, digital channels, timelines and resources that influence a purchase.

Predictive Analytics & Data Science:
Inventory Insights
Email Optimization
Customer Lifetime Value
Attribution Modeling
Propensity Modeling
Sentiment Analysis
Product Recommendations
Website Merchandising:
Homepage Updates
Site Search Functionality
Landing Page Creation
PDP Optimizations
Promotions & Coupons
Product Recommendations
Merchandising Zones
Conversion Rate Optimization:
Expert Website Review
Qualitative Data Collection
User & Usability Testing
Testing & Execution Plan
Wireframes & Design
A/B & Multivariate Testing
Site Optimizations
eCommerce inventory monitoring for profitable marketing campaigns
How We Retain Customers

Building Customer Lifetime Value

Customer Data

Loyalty is the next horizon. Meet your customers right where they are in their journey.

Inventory Data

Boost profitability by optimizing for top-selling products, high margins, and fast movers.

Campaign Data

Understand the paths, digital channels, timelines and resources that influence a purchase.

The trick for true, profitable eCommerce is the ability to retain customers over the long term. Pond software predicts when customers are most likely to purchase again and what products make sense for the next purchase using AI. With these insights we can build personalized experiences back into paid and email campaigns to boost profit.

Calculate Your Customer Lifetime Value
Use AI to Predict When to Engage
Leverage Your Product Mix to Personalize Your Sell

Using margin data from your ERP, our team works across platforms like Google Ads, Facebook, Instagram and Pinterest to acquire customers at a cost that makes sense for your business.

You can expect:
Daily Performance Reviews
Set-up of Best Practices Campaigns
Campaign Optimizations
Retargeting & Lookalike Audiences
Continuous Testing of New Ad Types
Managing Data Feeds & Catalogs
Pixel Tracking Review & Maintenance

Email is the last online channel you can still own. Growing a list with advanced segmentation is one of the most valuable assets for any eCommerce business.

Our team supports with:
List Growth Opportunities
Set-up of Best Practice Campaigns
Campaign Optimizations
Contact Segmentation
Advanced Email Automation
Personalized & Dynamic Content
SMS Campaigns

Organic social media is a long-term investment that can perform for awareness over time. We can focus on strategic relationships with complementary brands and the appropriate social channels to connect with your customers.

Our team will help you with:
Social Media Prioritization
Social & Referral Analytics
Affiliate Programs & Management
Online Community Management
Backlink Opportunities
Researching Influencers & Assets
+93%
Conversion Rates
+60%
Profit
+46%
Revenue
Ready for your eCommerce strategy?
"Tadpull's discovery audit was invaluable for helping us map and launch a successful eCommerce strategy."
VP of Technology
How To Get Started
Our Clients See
20-30%
Annual Revenue Growth

Choose Your Level of Support

Based on Your eCommerce Goals

Base Support
Moderate Growth
For brands who have an in-house team and are seeking training and consulting.
Get Started
1 Digital Channel for Execution
Pond Project Management
Annual + Quarterly Planning
Bi-weekly Calls + Updates
* Contact us for more detailed pricing
+ Pond Software Access
Mid Support
Accelerated Growth
For brands seeking consistent growth and to supplement internal competencies.
Get Started
2 Digital Channels for Execution
Data Science + CRO Available
Pond Project Management
Annual + Quarterly Planning
Weekly Calls + Updates
* Contact us for more detailed pricing
+ Pond Software Access
Full Support
Exponential Growth
For brands ready for explosive growth with strategic goals of building their business.
Get Started
3+ Digital Channels for Execution
Data Science + CRO Available
Pond Project Management
Annual + Quarterly Planning
Weekly Calls + Updates
1 Day Response Times
* Contact us for more detailed pricing
+ Pond Software Access

Let Us Take Care Of The Nerdy Stuff

So You Don't Have To
Book A Free Growth Consultation